I got a call a few weeks ago from a NYC-based foreign language school that was looking for a software makeover. They were using Google Spreadsheets to manage their student, class, and payment information, and for the previous year were happy as can be. After all, Google Spreadsheets offers some awesome collaborative capabilities: simultaneous spreadsheet [...]
It’s a tough time to be a Value Added Reseller (VAR). For those who don’t know, VARs are a breed of IT consultant popularized in the 1990’s and still near-ubiquitous in certain channels. They’re hard to miss: Without going into too much detail, the VAR model is one of selling software licenses for the margin, [...]
So, the new Basecamp is out, released with much applause (and yes, a few groans). We reviewed it last week and found it super promising. Exciting stuff. What’s more exciting than the sexy new project management tool, though, is how it was released. 37signals, the company behind Basecamp, basically rewrote the rules of software releases. [...]
Yes, this is a repost, but it’s just so good we couldn’t help ourselves… The Support, It Is a-Changin’ In the good ‘ole days when software still need installing and executives regularly printed their emails, software “support” was a strange thing. Sure, Microsoft had helplines you could call, and Quicken came with a manual, but [...]
Having worked in corporate America, I have first hand experience with the misguided corporate obsession with Microsoft products. I also have first hand experience of surpassing my mailbox capacity and having all incoming and outgoing emails bounce. I spent probably 15 mornings in three years waiting for our “IT guys” to give me more storage [...]
Cloud Computing: What It Really Means for Your Business Monday, December 12, 2011 from 8:00 PM to 9:30 PM Buy your tickets here. Having worked for years in the exciting space between business and cloud computing, we’re happy to announce a new class on the subject at New York City’s General Assembly. We’re teaching, meaning [...]
Capsule CRM is a great cloud-based CRM tool for small businesses with heavily automated or repetitious sales routines (see our review here). It’s lightweight, easy to use, and affordable. That said, it’s also a touch finicky to correctly setup and implement, particularly when complex workflows are involved. Here are 5 tips, tricks and strategies to [...]
Selling anything can be a mess mired in stress, anticipation and anxiety. Especially in Professional Services. People waffle, other stuff comes up, budgets drop… a lot. At VM Associates, we just closed a deal from a client that contacted us back in December. It’s important to always remember that sales aren’t about what you’re selling, [...]
Believe it or not, Gmail’s robust email service includes some features that can enhance your email marketing, and at no cost to you. Are you ready to be enlightened?
In the good ‘ole days when software still need installing and executives regularly printed their emails, software “support” was a strange thing. Sure, Microsoft had helplines you could call, and Quicken came with a manual, but it wasn’t “support” per se: more like a robotic attempt to appease the odd granny or two. Software personified [...]
