Archive by Author

Social Media & Digital Marketing – Get on board!

Social media has revolutionized our personal and business relationships. Leaving messages on landlines, dialing through a list of business cards, and writing hand written letters are things of the past; tweeting, poking, emailing, and reminding ourselves to follow up (with alerts on our smartphones) are the present reality, and will continue to evolve. The biggest [...]

Guest Post: How to Choose the Right Cloud Services for Businesses

Today we’re happy to share a post from Deney Dentel, CEO for Nordisk Systems, Inc.  Nordisk Systems provides cloud computing infrastructure, available and accessible for businesses of all sizes and industries. Enjoy! ————— There are many reasons to make the switch to cloud services for you and your business. Not only does a cloud service provide a [...]

Finally, a 21st Century Customer Service Solution: Our A+ Review of Zendesk

20th century customer service consisted of packed call centers, phones ringing off the hook, and large, convoluted databases of information to manage a never-ending stream of support requests. Cloud computing, and the introduction of powerful, business-specific software solutions, has changed that. There are hundreds of systems out there for handling contact management (CRM), project management, [...]

Client Case Study: When business tools break

I got a call a few weeks ago from a NYC-based foreign language school that was looking for a software makeover. They were using Google Spreadsheets to manage their student, class, and payment information, and for the previous year were happy as can be. After all, Google Spreadsheets offers some awesome collaborative capabilities: simultaneous spreadsheet [...]

Old Dog with New Tricks: Our B review of the new Basecamp

*Update: Jason Fried, founder of 37Signals, has informed us that their API will be rolled out soon. Stay tuned folks! Basecamp, the gorilla of web-based project management software, has had a makeover. Originally launched in 2004, the project management giant has rolled out massive updates to their bestselling software, including a sexy new user interface, [...]

Confessions of an Office Worker, or why Google Apps Rules and Outlook Sucks

Having worked in corporate America, I have first hand experience with the misguided corporate obsession with Microsoft products. I also have first hand experience of surpassing my mailbox capacity and having all incoming and outgoing emails bounce. I spent probably 15 mornings in three years waiting for our “IT guys” to give me more storage [...]